Tommy Thompson
Freedom Fighters Award
A Passion on Two Wheels: Secretary Tommy Thompson and the Governor's Wisconsin Motorcycle Tour
When you think of a Harley-Davidson enthusiast, a U.S. Secretary of Health and Human Services might not be the first person who comes to mind. But Tommy G. Thompson, former Governor of Wisconsin, is just that — a devoted rider who has turned his passion into a public tradition. In 1995, Thompson’s love for Harley-Davidson motorcycles inspired him to explore Wisconsin from a unique vantage point: the seat of a Harley. What started as a personal endeavor quickly gained momentum, capturing the imagination of motorcyclists across the state.
The journey began when then-Governor Thompson decided to take a tour of Wisconsin’s winding roads, picturesque landscapes, and small-town charm — all while riding a Harley. As news of his ride spread, other riders wanted to join in, and nearly 100 bikers gathered to accompany him on his inaugural trip. This initial ride sparked the beginning of what would become a celebrated annual tradition: the Governor’s Wisconsin Motorcycle Tour.
The tour’s popularity soared, and in the years that followed, it transformed into a signature event that brought together riders from all over the state. Each year, Thompson’s tour covered over 1,000 miles, showcasing Wisconsin’s natural beauty and reaffirming its status as a haven for motorcycle enthusiasts. The event became more than a ride; it was a celebration of community, camaraderie, and a shared love of the open road.
Renaming the Ride: A New Chapter
By 2002, Thompson’s motorcycle tour had cemented itself as a beloved tradition. To mark its growing legacy, the ride was renamed “The Black Hills Reunion Ride.” This special edition of the tour took participants on an extraordinary journey that extended beyond Wisconsin and into the Black Hills of South Dakota, where it made a memorable stop at the Sturgis Motorcycle Museum & Hall of Fame. This recognition was not only an honor for Thompson but also a testament to the ride’s impact on the national motorcycling community.
South Dakota Governor William Janklow, himself an advocate for motorcycle culture, referred to Secretary Thompson as a “natural” choice for the Hall of Fame, celebrating his unique role in connecting public service and motorcycling. Thompson’s tours have inspired countless riders, proving that the thrill of riding knows no boundaries — whether you’re a local enthusiast or a high-profile government official.
Where Eagles Soar and Harleys Roar
Tommy Thompson’s dedication to both his state and his motorcycle is best summed up in his own words: “Wisconsin, where eagles soar and Harleys roar.” This phrase has become a rallying cry for Wisconsin riders and a symbol of the state’s deep ties to the Harley-Davidson legacy. For Thompson, the ride isn’t just about the journey; it’s a celebration of the people and places that make Wisconsin unique.
Today, Thompson’s legacy as a motorcycling advocate continues to influence the riding community. His tours have become a blueprint for other state officials looking to connect with their constituents in unconventional ways. By trading the office suit for leather riding gear, Thompson didn’t just embrace a pastime — he forged a new path for public figures to engage with the communities they serve.
For motorcyclists everywhere, Thompson’s story is a reminder that passion can transcend politics. And for the thousands of riders who have joined him over the years, his tours are more than just a ride; they’re a testament to the freedom, unity, and adventure that only a motorcycle can provide.